Spotlight: Pat McCormick

I was thrilled to have the opportunity to interview AM:PM PR Partner Pat McCormick. A communication pro with over 40 years of experience in issue management, Pat knows the ins and outs of the public relations industry. Now he spends his days at the Portland agency with his daughter Allison McCormick and other team members navigating the PR needs of their clients. Here’s some insight he provided on the industry and advice for those of us just venturing out into the job market.

Photo from Portland Business Journal Continue reading

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Being PRoductive Over Winter Break

winterbreak

It feels like an eternity since I’ve been on here. My apologies for the hiatus. Before I knew it the end of the term with finals, presentations, papers and a knee surgery came faster than I expected!

I am cherishing this winter break because it will be the last month-long break I will have for quite some time. As college students we tend to forget that in the “real world” we will not get these long holiday breaks. I intend to spend every minute of it wisely.

Speaking of spending the time wisely, as public relations professionals in training we cannot afford to take a complete mental pause during winter break. Don’t get me wrong, I will certainly be using a fair share of the time to relax, spend time with my family and scarf down delicious holiday foods. However, with as much time as we have over winter break, we should be using some of it to work on prepping for job/internship hunting (it will come faster than you think) and building our personal brands. Continue reading